ICX2026

International Conference on Customer Experience

Organised by

Customer Experience Professional Association (CXPA)-Asia

in collaboration with The University of Hyderabad

March 14, 2026 – Hyderabad INDIA

Participation solicited from Customer Experience (CX) Professionals, industry leaders, cross function business professionals, startup founders, CX solution providers, CX consultants, CX coaches and Management research scholars, MBA/students.

Intersection of academic research and industry practice

At the intersection of academic research and industry practice, the International Conference on Customer Experience – ICX2026 brings together thought leaders, practitioners, and researchers to explore the evolving landscape of customer experience management. Hosted by the University of Hyderabad, an Institute of Eminence, in collaboration with the Customer Experience Professional Association (CXPA) – Asia, this conference creates a unique platform for knowledge exchange and professional networking.

Poster Presentation: Proposals are invited for digital poster presentation during the conference by research scholars, students and industry executives.

Keynote Presentations: Distinguished speakers from global organisations share insights on strategic CX implementation and future trends in customer experience management.


Technical Sessions: Industry experts and academics present research findings, case studies, and practical approaches to CX challenges, focusing on measurement, digital transformation, and customer journey optimisation.


Panel Discussions: Interactive discussions featuring industry leaders explore crucial topics including “Voice of Customer: From Insights to Action” and “The Future of CX: Trends and Opportunities.”


Innovation Showcase: Selected start-ups and established companies demonstrate cutting-edge CX technologies and solutions.

CX Metrics

CX Metrics and Measurement Systems

A deep dive into the world of CX measurement, this session covers essential metrics like Net Promoter Score (NPS), Customer Satisfaction (CSAT), and Customer Effort Score (CES). We explore how to create comprehensive measurement frameworks, analyze trends, and link CX metrics to business outcomes. The session includes practical guidance on setting up dashboards and reporting systems.


Learning Outcome: Understanding how to measure, track, and improve CX performance through metrics.

Artificial Intelligence (AI) in Customer Experience

This forward-looking session examines how digital technologies are reshaping customer expectations and experiences. We explore omnichannel strategy development, digital journey optimization, and the role of emerging technologies like AI and ML in enhancing customer experience. The session includes practical examples of successful digital transformation initiatives in CX.


Learning Outcome: Understanding how to leverage digital technologies for CX enhancement.

The Future of CX: Trends and Opportunities

Industry experts discuss emerging trends, technologies, and career opportunities in CX. The panel explores how organizations can prepare for future challenges and opportunities, including the evolution of customer expectations, the impact of new technologies, and the changing role of CX professionals.


Learning Outcome: Insight into future CX trends and their implications for professionals and organizations.

Accelerate your CX career in one transformative day at the International Conference on Customer Experience ICX2026

White Paper

Open call to speakers

Be a catalyst for CX innovation: Submit your session proposal and drive the future of customer experience management.